One Million Moms Continues Campaign Against J.C. Penney
One Million Moms is once again calling for a boycott of J.C. Penney because of their affiliation with lesbians. In February they called for a boycott after the company announced that Ellen DeGeneres would be their new spokesperson. Now they’re upset with the retailer for featuring a lesbian couple in their May catalog. "JC Penney has laid low in the month of April by airing two different commercials that portrayed them as remaining neutral in the cultural war. Even though JCP seemed to have changed their approach, their May catalog shows they are making a strong effort otherwise," the organization writes on their website. "On pages ten and eleven, under the title "Freedom of Expression," you’ll find "Wendi and her partner Maggie and daughters" and again "Wendi, daughters Raven and Clover, and partner Maggie" in text. In the picture both women are wearing wedding bands."
The organization is asking for their members to contact local store managers to ask them "to tell corporate that they should remain neutral in the cultural war."
This isn’t the only catalog that’s gotten the group upset recently either. The April catalog from Urban Outfitters featured two women kissing.
"The April 2012 catalog from Urban Outfitters has begun arriving in home mailboxes the last couple of days," OMM wrote. "On page two of this catalog is a picture of two women kissing in a face holding embrace! The ad and catalog are clearly geared toward teenagers. The content is offensive and inappropriate for a teen who is the company’s target customer."
Earlier this year when DeGeneres was named J.C. Penney’s spokesperson OMM wrote:
"By jumping on the pro-gay bandwagon, JC Penney is attempting to gain a new target market and in the process will lose customers with traditional values that have been faithful to them over all these year... The majority of JC Penney shoppers will be offended and choose to no longer show there."
In response DeGeneres thanked J.C. Penney on her show for sticking behind her.